The So Eco Biodegradable Detangling Brush features a cushioned head that remains kind on the scalp. Removes tangles and smooths the hair. Suitable for use on wet or dry hair. So Eco is a range of “eco-friendly” brushes, with the unique emphasis on components being 100% responsibly & ethically sourced. The products and transit packaging are eco-friendly, using sustainable or biodegradable materials from FSC & managed sources. Printed using planet friendly vegetable inks. Using biodegradable & compostable windows made from corn starch which are stuck using solvent-free water-based adhesives. So Eco: The face of responsible Beauty. Accredited by PETA for being Cruelty-Free & Vegan-Friendly.